The prestigious trunks of Louis Vuitton have accompanied many writers, archeologists, explorers and adventurers for well over a century. Although their classic trunk has evolved and reinvented itself, the essence of its use is still the same. Open an old trunk and let the images that pour forth capture your imagination; let the scents of age and nostalgia evoke times gone by. You see the horizon, smell the water and connect with so many others who have interacted with the trunk. This short film by Les Courtisans immerses us into a visual history of Louis Vuitton trunks. It acts as an animated timeline, flying through history with light projection and mapping techniques in order to mark different designs developed by the Maison throughout the years.
Louis Vuitton Presents Retracing the Trunk
The film unravels a plethora of retro graphics that wrap and unfold a plethora of design chapters that the Maison has developed. As lines trace the trunk’s edges, you begin to appreciate its volume, simplicity and functionality where its proportion defines the vastness of its interior and the many possibilities one has to store whatever may be needed for the next adventure. Throughout, one cannot help but wonder what some of these explorers and adventurers packed inside the trunk for their travels. The sequence projects the framework of the classic trunk and its construction. Snapshots of original patterns, colors and textures begin to tell the story as it moves in and out between designs. It starts by giving us a glimpse of the Rayee Canvas, the first pattern ever introduced by Louis Vuitton which ran from 1876-1888, the design of which was intended to be extremely difficult to imitate. The classic, world recognized monogram canvas introduced in 1896 with its graphic flower and quatrefoil follows echoing the Oriental design trend of the late Victorian era and still in use today. It then moves back in time to introduce you to the Damier canvas introduced in 1888, again, a design difficult to imitate. The quick views not only show you the infamous patterning, but the hardware and details that have completed each piece to perfection.
Enjoy the design history of the trunk and celebrate the savoir-faire of the prestigious trunk maker.