text by Kelly Desipri for Yatzer.com
Two girls, a guy and the main ingredient of which their respective motherlands are made of; FOS: and it all began when Susana Piquer, Julio Calvo and Eleni Karpatsi decided to create the multidisciplinary team (fos) based in both Madrid and Barcelona, Spain. Hailing from different backgrounds, i.e. architects, interior designers, art directors, graphic designers and young enthusiasts, they decided to join forces and have some design fun. The word FOS itself which means LIGHT in Greek and MELTED in Catalan uncannily reflects their undeniably beautiful first installation on the facade of the vegan restaurant Rayen in Madrid also makes absolute sense.
Situated on Lope de Vega Street in Madrid, the protected facade of Rayen has been illuminated for four days and nights (19-22 of September 2013) by about 250m of bright yellow adhesive tape. Named after the team behind it, the installation gives the illusion of an artificial light shining from above the restaurant's entrance swathing the lighted area in very bright yellow light. To enhance this feeling, the team brought along three pineapples, a piece of art, two garden chairs, a garden table and of course...a lamp. The sidewalk itself and the bollard in front of the installation didn't escape the yellow light's adhesive power either! ''The tape covered both horizontal and vertical surfaces creating a skin which followed the beam's shape. The color covered the items only where the light fell, regarding the front view'' the team explains. Attention was paid to every little detail, as can be seen on the fragmented ''LIGHT'' on the surface of the sidewalk, the tip of the bollard and the half-lit piece of art and chair, while the pineapples enforce the message of the delicious vegan food served inside whilst adding a touch of living nature to the final outcome.
The result was a vibrant, uplifting, comic-like - if only ephemeral - setting that made any passerby want to interact with it and as a result, enquiring about both the restaurant and the creators behind it. The (fos) installation is maybe one of the most well-thought and stylish self promotion projects we’ve seen out there for a while. Way to go (fos) team!