Branding and design consultancy agency, Substance, is based in Hong Kong, Paris and Stockholm. Its co-founders, Maxime Dautresme and Florian Michaux, have brought years of their significant backgrounds in architecture/public relations/advertising and graphic design/art production respectively, into play in the creation of the agency. Today, Substance is, “a collective of people with imaginations so far reaching that if we were a single hybrid person you would probably be afraid to be our friend,” as it states on their website.
Substance offers a full range of services in brand strategy, identity, packaging, digital experiences, interiors and advertising, boasting a roster of impressive international clients, such as Hermes, The Financial Times and Cartier. The beautiful execution of Substance’s productions have received international recognition and numerous awards, such as the Bronze, Spikes Asia award; Winner of the Red Dot Product Design award; and the silver from Digital Media Awards, among many other notable recognitions.