Let’s say that Yatzer was a hotel, it would definitely be NoMad; a new addition to New York’s North of Madison Square Park district housed in a converted turn of the century Beaux-Arts building. And for those of you who quite didn’t get it - NoMad derives its name from the district that it is located in [No]rth of [Mad]ison Square; the brand new hotel oozes modern European grandeur combined with a characteristic Downtown edge. The NoMad Beaux-Arts building has been fully restored to its original splendor and its magnificent interiors are the inspiration of the multi talented French architect/interior and garden designer Jacques Garcia. Jacques Garcia himself is best known for his contemporary interiors for Paris’ hotels and restaurants including the famous Hôtel Costes, as well as for his unique house with the astonishing gardens, The Château du Champ-de-Bataille, which we were fortunate enough to visit last year as part of our visit at The Goodwill Revival.
The Sydell Group acquired the magnificent turn of the century building in the spring of 2008, which is located just one block away from The Ace Hotel New York. The 133,000 square-foot landmark building was then converted into a Parisian inspired lifestyle hotel that speaks to the building's architectural heritage. The NoMad hotel which opened its doors to the public on April 1, 2012 is intended to be a fresh take on the classic grand hotels of Europe with a distinct New York feeling and twist however. Whereby the interiors are inspired by the Parisian flat of Garcia’s youth, the building’s restored Haussmann-like façade is cleverly brought inside.
All one hundred and sixty-eight rooms are residential in feel together with their Parisian flat/trendy New York hotel vibe. The rooms feel like the apartment you really wish you could be lucky enough to own; decorated in a classic, timeless style, each of the 168 rooms feature endless sigh worthy element such as the double bay historic windows and views of the Empire State and Flatiron Buildings, reclaimed maple hardwood floors, tall ceilings, handmade vintage Heriz rugs, richly textured custom-designed furnishings, luxuriantly textured wood, leather and felt accents, unique hand-selected original artwork, beautiful tiles, amazing linen by Sferra and Frette, an exclusive collection of Argan bath amenities by Côté Bastide and ... well we did say that the list really was never ending! Further features to note include the freestanding claw foot bathtubs, velvet and damask patterned fabric room dividers, and an overwhelming overabundance of mod-luxe amenities.
The accommodations aside, the property features a high-ceilinged lobby, as well as towering ceilings throughout all of its the public spaces. The high-ceilinged lobby with original detailing and a glass roof atrium offers the ideal space for all day dining, drinking and socializing (perfect). And here we get on to the eating and drinking; the quality of the food and beverages at The NoMad Hotel is first class with names such as Daniel Humm, the Executive Chef at Eleven Madison Park, and Will Guidara, the General Manager of Eleven Madison Park at the F&B helm. N.B. Eleven Madison Park was recently awarded 'Outstanding Restaurant, USA 2011' by the James Beard Foundation.
However, one of the most interesting public spaces within the NoMad which combines the best of the two worlds from differing points of the globe, is the Atrium - an airy, sunlit space inspired by the great courtyards of Europe. Elements such as the natural light filtering through the pyramidal glass roof provide an inviting space available for dining throughout the day and well into the night. Moreover, its inviting open hearth right slap bang in the centre of the space is where guests can observe the preparation of fresh breads and seasonal specialties. The Dining Room features a unique interior design scheme of dark oak furnishings, richly textured fabrics and over 100 pressed antique herbs from the French heritage shop Deyrolle. As one takes in the rest of the Dining Room, another focal point looms into range; the fireplace imported from a great French château. Last but not least a fully curated, two-level library connected by an original spiral staircase imported from the South of France, with a mezzanine catwalk is the ideal space to enjoy your coffee, tea, wine and cocktails while nibbling on mouthwatering finger food.
The NoMad Hotel is a hot new addition to NYC’s line up of boutique hotels, sure to be a big hit with both local and international jetsetters where its central location is sure to tick many boxes for its proximity to SoHo, Greenwich Village and the Meatpacking District.