
Neema Maison Finikia Santorini: A Fashion-Forward Take on Cycladic Hospitality
Words by Yatzer
Location
Finikia, Santorini, Greece
Neema Maison Finikia Santorini: A Fashion-Forward Take on Cycladic Hospitality
Words by Yatzer
Finikia, Santorini, Greece
Finikia, Santorini, Greece
Location
With its volcanic caldera plunging into the Aegean Sea and a vernacular shaped by centuries of adaptation to wind, light, and lava stone, Santorini is a place that rarely needs embellishment. The Cycladic idiom—think whitewashed volumes, vaulted interiors, carved cave dwellings—has long been embraced by the island’s hospitality scene, often to quietly elegant effect. Yet that very success has also meant that much of Santorini’s design-conscious accommodation has resulted in predictably refined spaces, governed by a familiar grammar of pared-back minimalism. Neema Maison Finikia Santorini breaks from this well-worn script with confidence and charm, something one might expect, and indeed hope for, from lifestyle hospitality brand Domes, particularly from Domes Finds, the group’s latest collection of one-of-a-kind boutique resorts shaped around craft and curated detail.
Scenically located in Finikia, a village just beyond Oia’s honeyed glow, the adults-only, 16-suite hotel occupies a tranquil pocket of the island that feels refreshingly lived-in. Designed by Greek architectural studio Urban Soul Project, Neema Maison reflects Domes Finds' philosophy at its most distilled: intimate in scale, expressive in character, and deeply attuned to place. Breath-taking views of the Aegean and the soft drama of Santorini’s topography form the backdrop while the foreground belongs to an entirely different atmosphere, one that evokes the carefree sophistication of Greek summers in the 1950s and ’60s, filtered through a fashion-conscious lens.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.
From the moment of arrival, the hotel announces its intentions. The reception feels less like a lobby and more like stepping into a boutique or atelier, an impression reinforced by curated fashion displays and a sense of deliberate staging anchored by slender metal “thread” weaving through joinery and architectural details. Referencing the language of fashion illustration and textile craft, this sculptural gesture becomes a fluid visual motif throughout the hotel, one that echoes the meaning of the hotel’s name: derived from the ancient Greek word for thread, “Neema” is a symbol of craftsmanship, continuity, and discovery.
Colour and pattern play an equally decisive role. Neema’s signature red is deployed with precision, punctuating a palette of earthy neutrals with an exuberance that never reaches as far as overwhelming the senses. Striped and geometric motifs introduce a rhythmic, graphic cadence, evoking the easy optimism of mid-century holidays. Toward the pool terrace, the language softens without losing its identity: patterns reappear across tiled tabletops, sunbed upholstery, and custom pool tiles, while red parasols, a sinuous communal table, and a bar that doubles as a focal point shape an outdoor scene that feels both relaxed and composed.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.
Accommodation continues this story albeit at a more intimate scale. Carved into the hillside, the high-ceiling suites open onto private terraces, many framing expansive views across the Aegean. Designed for both short escapes and longer stays, most feature fully equipped kitchens, while three premium suites showcase in-room Jacuzzis for an extra note of indulgence. Architecturally, vaulted ceilings, arched doorways, and smooth, tactile white surfaces may serve to establish a soothing Cycladic foundation, yet it’s the interiors’ refusal to settle into any vernacular minimalism that gives them their edge.
Here, red reappears as a continuous “wainscoting” applied across the lower sections of walls, built-in seating, and cabinetry, visually anchoring the airy volumes. Striped patterns, playful mirrors, and bespoke furnishings add layers of graphic interest, while curated fashion details such as dress forms, vanity-style makeup chairs, bijouterie displays, and boutique vitrines imbue the rooms with an intimate backstage energy, as though one has wandered behind the scenes of a fashion shoot. Amenities further reinforce this sense of considered hospitality. Thoughtful touches such as Naxos-based apothecary bath products and Neema’s own boutique selections elevate everyday rituals into moments of tactile pleasure.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.
Dining unfolds with equal ease at Antonino’s, Domes’ Italian restaurant concept, which brings a playful dose of dolce vita to the cliffside setting. Pizzas are snipped with scissors at the table, spritzes are enjoyed poolside, and unfussy Italian dishes designed for sharing once again feel like scenes from a vintage holiday reel: nostalgically convivial yet grounded.
Fashion is not treated as a decorative layer but as an integral part of Neema Maison’s identity. The on-site boutique reflects this ethos through a considered selection of resort wear by Greek designers such as Zeus and Dione, Mary Katrantzou, Sofia Kokosalaki and Ancient Greek Sandals, alongside select international labels. Crafted from organic cottons, silks, and linens, the collection underscores the hotel’s emphasis on material quality and local craftsmanship.
The same measured approach informs its take on wellbeing with discreet massage treatments and yoga sessions on the terrace designed to support a slower, more attentive pace of island living.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.
In a destination defined by its iconic imagery, Neema Maison Finikia Santorini offers something refreshingly different: a hotel that honours Cycladic heritage while confidently rewriting its visual language. Fashion-forward yet rooted in place, and expressive yet considered, it captures the spirit of discovery that underpins Domes’ evolving vision—proof that Santorini can still surprise, especially when design dares to thread a new path.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.

Photography © Neema Maison Finikia Santorini.





